Shelley Covel Rowland is the eldest daughter of renowned American country music artist, Toby Keith. She was born on October 21, 1980, in Oklahoma City.
Shelley was adopted by Toby Keith in 1984 after his marriage to Tricia Lucus. Despite her father’s fame, Shelley has chosen to lead a private life, away from the public eye.
Shelley is a mother of two and has been married to Brian Skaggs since March 2018. She is recognized for her discretion and low-profile lifestyle, which is in stark contrast to her father’s high-profile music career.
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Quick Bio
| Full Name | Shelley Covel Rowland |
| Gender | Female |
| Date Of Birth | October 21, 1980 |
| Place Of Birth | Oklahoma City |
| Age | 43 years (as of 2024) |
| Zodiac Sign | Libra |
| Sexual Orientation | Straight |
| Famous For | Being the Daughter of Toby Keith |
| Parents | Toby Keith & Tricia Lucus |
| Siblings | 2 (Stelen Keith Covel, Krystal Keith) |
| Ethnicity | White |
| Nationality | American |
| Husband | Brian Skaggs |
| Children | 2 |
| Profession | Businesswoman, Creative Director |
| Net Worth | N\A |
Early Life and Adoption by Toby Keith
Shelley Covel Rowland was born in Oklahoma City on October 21, 1980. Her zodiac sign, Libra, reflects her traits of balance, diplomacy, and a keen appreciation for aesthetics. In 1984, when Shelley was four years old, Toby Keith adopted her after marrying her mother, Tricia Lucus.
While Tricia is Shelley’s biological mother, the identity of her biological father remains unknown. However, Shelley is considered an integral part of the Keith family, with two siblings—Stelen Keith Covel and Krystal Keith—forming a close-knit unit.
Her Educational Background
Shelley pursued her education at the University of Oklahoma, where she obtained a Bachelor’s degree in elementary education. Her academic background aligns with her commitment to learning and development, though further details about her educational journey remain private.
Shelley’s Professional Career in Fashion
Shelley Covel Rowland has carved out a successful career in the fashion industry. She co-owns SwingDish, a prestigious women’s golf apparel brand, alongside her family, including her sister Krystal Keith and mother Tricia Lucus.
As the creative director and designer at SwingDish, Shelley focuses on creating apparel that is feminine, functional, and inclusive. The family has also ventured into accessories and activewear, reflecting a decade-long commitment to style and innovation in the fashion business.
Shelley Covel Rowland’s Parents
Toby Keith, born Toby Keith Covel on July 8, 1961, is a celebrated country music singer, songwriter, actor, and record producer. He rose to fame in the 1990s with hit songs like “Should’ve Been a Cowboy” and “Courtesy of the Red, White, and Blue,” becoming a significant figure in the country music scene.
Tricia Lucus, Toby Keith’s wife, is known for her strong family values and support of Toby’s career. She had Shelley before marrying Toby Keith in 1984, and the couple adopted Shelley soon after their marriage. Tricia plays a significant role in the Keith family’s life, though she maintains a private existence.
Shelley’s Siblings: Stelen Keith Covel and Krystal Keith
Shelley has two siblings, Stelen Keith Covel, and Krystal Keith.
Stelen Keith Covel
Stelen Keith Covel, born in 1997, opted for a career outside the music industry, establishing himself as an investor and business consultant. He owns several businesses, including 405 Burger Bar and Tequila Chulos.
Krystal Keith
Krystal Keith, Toby’s biological daughter, has followed in her father’s footsteps in the country music industry, carving out her own successful career as a singer.
Marriage and Children
In March 2018, Shelley married Brian Skaggs. The couple publicly revealed their relationship in 2016, and they have since welcomed two children. Shelley, known for her preference for privacy, keeps the details about her children and family life away from the public eye.
Social Media Presence
Despite her famous background, Shelley Covel Rowland maintains a low profile on social media. Her Instagram account, @srowland21, is private, and she only shares her life with a select group of followers. As of January 2024, she has 133 followers, follows 309 accounts, and has shared 981 posts.
Net Worth and Financial Standing
Shelley Covel Rowland’s net worth is not publicly disclosed. However, given her involvement in the successful fashion brand SwingDish and her father Toby Keith’s estimated net worth of $400 million, Shelley likely enjoys a comfortable lifestyle.
Conclusion
Shelley Covel Rowland exemplifies the balance between a successful career and a private life. While she may be known as Toby Keith’s daughter, Shelley has built her own identity in the fashion industry, maintaining a low profile and prioritizing her family’s privacy. Her story highlights the power of discretion and quiet success, even under the shadow of fame.
